Search Engine Optimization and Placement
One-time fees, permanent results.
Search engine optimization (SEO) services. Optimize your website for search engine placement.
6 Step Plan!
For that added edge over your competitors you need to optimize your website for the search engines so that your customers can find you easily. By
reviewing your site, our SEO consultants will find the trouble spots and recommend how to optimize your site so that it can be properly indexed by the search engines.
Start bringing more traffic to your website within a few days of optimization.
Free consultation! Contact us for a free consultation. Our recommendations may be as
little work as modifying the text on a few pages, to a full website redesign. We will make recommendations we think must be done and then we can balance the actual
work done to keep it in your budget. A lot on-page and on-site optimization can be done with very little work. It's the last 20% that requires a lot of work
and usually involves inter-page relationships (inner site linking and page linking content relation).
Step 1: SEO Primary Bundle
$875 Per Website
Best practice white-hat techniques expected by the major search engines (no shady techniques used). Includes techniques such as a site map, Google local, YouTube video integration, etc. Ask us about details.
- Google Setup (primary + local)
- Bing Setup (primary + local)
- Home page optimization
Note: Pay-as-you-go help with Google Local Business. The yellow pages and other printed phone books are no longer the primary source for finding local business. Your
local online presence is important and since Google is the current search engine leader, you should start with Google Local Business and we can help.
Step 2: Extended Primary SEO
$15 per page ($150 minimum)
With extended SEO, we optimize your existing primary website pages using current SEO techniques. This ensures your primary pages are catalogued correctly by the various search engines.
Step 3: Social Networking
Pay-as-you-go help with business social networking. Make effective use of your currently popular social networks such as Facebook, Twitter, LinkedIn, and YouTube.
We will help you come up with an online social networking strategy, create and refine your social networking pages, create back links to your website, and effectively
link your website to your social networking pages.
Step 4: Google Kickstart+ Package
$375 Per Website
Google primary and local is taken care of with our SEO Primary Bundle. This
- Google Analytics Integration and training (includes home page only plus
1 hour training. We'll give you a quote for your entire website too)
- Google Adwords Setup and Tutorial. We get it going, you take over.
Optionally, we can run your Google Adwords campaign. Ask us for details.
Step 5: Landing Pages
$125 Per Page
Specialized landing page for each product and service you offer. Perhaps tied
to your city or the core cities you service (see Localization Package below for
- 5 page bundle: $525
- 10 page bundle: $950
We will optimize your website for your primary city of business and surrounding cities (up to 6 cities total). Once optimized, local customers will find your website whenever they search for your products or
services using any of the cities, zip codes, and area codes specified.
This combined with our SEO Primary Bundle will ensure your website and
services will be found in your community.
Step 6: Maintenance Plan
Once a new website is live, the project has not ended, but rather its needs have changed. Keeping your new site fresh, accurate, and working well will maintain
your company's strong online presence while increasing visitors and activity. Website maintenance is key to the ongoing success of your website.
Pay-as-you-go help with Google AdWords. Traditional advertising such as advertising in your local newspaper and magazines is still important but not as effective
as they once was. Today you need an online advertising campaign and Google Adwords is good choice.
About Search Engine Optimization (SEO)
We strive for top 10 placement for each of your primary search strings and frequently attain a #1 ranking for several of your primary search strings.
Why do you need SEO services?
About 85% of website traffic comes from the various search engines with the majority coming from a select few. If your website is not in the top 10 for your
primary search strings, you are losing money to your competitors every day.
Why do you need professional SEO services?
- We use the most up-to-date techniques for the best results.
- You need to avoid tactics that will get your website banned!
What types of optimizations do you usually recommend?
There are many techniques you can do to raise the visibility of your website with the search engines.
- Optimize Page Titles
- Add Appropriate Meta-tags
- Massage Page Content
- Add "a few" Entry Pages
- Add Additional Content tags such as image titles and alt text.
- Add a reciprocal link to our More Websites page which is heavily crawled by the search engines. This is all that is required to
submit your website to all the major search engines.
- You will be assigned a dedicated account manager located at our offices in Citrus Heights, CA (near Sacramento) who will answer the phone when you call
and immediately know who you are.
What is copywriting?
In this case, copywriting means massaging your web page content to optimize it for the search engines. By far, the #1 criteria for search engines is your actual
visible page content. Copywriting also means working with you to discover the most appropriate and best possible search strings to use for the optimization process.
Products and Services Optimization
Each product and service should be optimized for the search engines.
Database driven content: If you have database driven products and/or services (an online catalog), we can work with you to optimize each and every item
for the search engines automatically from your database. For example, each product in our online store at http://store.prestwood.com
is optimized for the search engines.
Each product and/or service you offer is intended either for your local and/or national or even international markets. Your items that apply to your local market
should be optimized for the search engines for the city you do business in as well as surrounding cities. How deep you promote your items locally depends on the
type of item. We can help you determine the best approach for the products and/or services you offer. For example, although Prestwood does business nationally
and even internationally we have optimized pages for our local market for our clients that want a local touch.
Ongoing Or Additional Needs
If you have ongoing or additional needs that go beyond our bronze, silver, and gold SEO services, we use our Software Support Account
service which is billed on a time and material basis. This account is perfect for implementing advanced strategies such as ongoing needs as well as integrating
an online database, pay per click, etc.
Pay Per Click Management
If desired, we can help you get started and manage your pay per click advertising efforts. We define specific tasks and use our
Software Support Account service which is billed on a time and material basis.
How much online advertising should I do?
Advertising is a numbers game. Do not overpay for your online advertising needs.
We will work with you to decide on how much of your advertising budget should be spent on online advertising. At a minimum, EVERY website should optimize their
home page and major products and services for the search engines and make sure they are listed in the major search engines. Once that is accomplished, you may want
to consider "pay per click" advertising, reciprocal links, and legitimate posts to blogs and other online content websites.
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Nation Wide and Local
In addition to serving our nation wide and international clients, we are located in Citrus Heights, CA and serve the local community with in-person SEO services. Cities served include Citrus Heights, Antelope,
Carmichael, Elk Grove, Elverta, Fair Oaks, Granite Bay, Loomis, North Highlands,
Orangevale, Penryn, Rio Linda, Sacramento, Roseville, and Rocklin.